Advanced marketing and growth hacking for e-commerce

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Latest Posts

Inject Life Into Your Product Copy

People regularly ask me to provide feedback on their e-commerce stores. The most common complaint I hear is – “I’m getting traffic, but no sales. What’s wrong with my site?” To be honest, it’s tough to give precise and absolute answers to such questions. There could be any number of things wrong, and the only way ...

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Facebook Ads for E-commerce: Growing Your Brand

This is Part 2 of our Facebook Ads series. Check out Part 1 here, if you haven’t read it yet. Many people use Facebook Ads just like they use Google Ads, and they expect the same results for cheaper. You need to understand that this is a different advertising platform, and your results are bound to ...

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Facebook Ads for E-commerce: Getting Started

As a new e-commerce store owner, advertising is the best way to get some quick traffic right from the start. Google Ads has always been the preferred advertising platform, purely because of Google’s ubiquitous reach. Along with their Keyword Tools, Analytics and Product Listing Ads, Google has a powerful suite of tools to target keywords, ...

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How to Accept Bitcoin on Your E-commerce Store

Bitcoin

Bitcoin has been gaining in popularity over the past few months, ever since it shot up to over $1000 in value last year. At the time of writing this post, it’s back down to a little less than $500, so it’s still quite volatile. However, many online businesses and e-commerce stores are starting to accept Bitcoin ...

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How to Pick an E-mail Marketing Service For Your E-commerce Store

E-mail marketing services for e-commerce

E-mail marketing has come a long way from the old days of plain text mails. Of course, plain text is still around and many marketers prefer to stick to it, but now you’ve also got the option of crafting beautiful HTML e-mails. E-mail marketing services have popped up, offering features like list management, subscriptions forms ...

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