New Product Niche? Validate It Without Spending Money

When you hit upon a new product idea, the first thing you need to do is some research. If you’ve subscribed to our ‘Launch In A Week’ e-mail course, you’ll receive step-by-step instructions on how to measure market demand and analyze competition for your product niche. This is important because it lets you know whether…

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A Roundup of Hosted E-commerce Solutions

Hosted e-commerce solutions

When you’re building an e-commerce store, you’ll need a platform that supports all the important e-commerce functions. Sort of like a CMS but for e-commerce. Sure, you can build one from scratch but why not cut to the chase and use what’s out there. You can either choose to self-host the platform, or find a…

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A Google AdWords Primer for E-Commerce Stores

With their domination of the internet, you’d think that Google would invest in a few UI designers. Unfortunately they don’t seem to think it’s worth the effort, and so we’re left with a clunky Adwords interface that looks like it came straight from a 90’s horror flick. After all, we’re still going to use it…

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What is a Business Resale License and How To Get One

Business resale license

Handling the legal aspects of starting a business, such an incorporating and obtaining the required licenses, can be time consuming, confusing and expensive, but there is no way around it. There are no shortcuts and never should any be taken or any important steps skipped. Doing so could come back to hurt you legally, financially,…

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Write a Personal Plan Before Your Business Plan

business plan

In the world of business, especially during the pre-launch phase of a new venture or company, much emphasis is placed on forming a solid business plan, marketing plan, raising capital, setting up your infrastructure, acquiring your products, maximizing margins and profits, and everything else that defines a successful business. And this is all for good…

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An Introduction to Search Engine Optimization (SEO)

Search Engine Optimization, or SEO, is a massively important concept and practice that all site-owners must be aware of and follow. In short, it’s a long list of best-practices and tactics used to make your site more appealing to search engines, like Google, so that your site and pages rank higher when people search for…

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34 Social Sites to Promote and Sell Your Products On

The rise of social media and social commerce has transformed the landscape of business and marketing. People are sharing more content, ideas, and products than ever before. The traditional channels of advertising still exist, but smart businesses are learning how to harness these technologies and audiences and capitalize on these social platforms often spending nothing…

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What is Bitcoin and Should Your Store Accept It For Payment?

Bitcoin

If you haven’t yet heard of Bitcoin, you’ve been living under a rock. With the Internet and media in a frenzy about this new digital currency, it’s important for any business or store owner to become acquainted with it and even consider introducing it in to their operations. People are trading Bitcoins every day for…

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The What, How, and Why of Email Marketing

Building an audience and loyal following for your brand or store is critical to your success. Harnessing the power of social media is an important tactic, but nothing is more direct and personal than effective email marketing. Not only does it help you capture the attention of potential customers, it also helps you tap into…

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What’s the Difference Between Web Hosting Server Types?

You’ve bought your domain name and you’ve learned that you need a web host, like HostGator, in order to publish your website or store online; granted you’re not using a service like Shopify or Wix. There are a lot of things to consider when choosing a web host, but we’ll assume you have decided on…

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